Download BookSixty to Zero An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry

Ebook Sixty to Zero An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry

Ebook Sixty to Zero An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry

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The collapse of General Motors captured headlines in early 2009, but as Alex Taylor III writes in this in-depth dissection of the automaker’s undoing, GM’s was a meltdown forty years in the making. Drawing on more than thirty years of experience and insight as an automotive industry reporter, as well as personal relationships with many of the leading players, Taylor reveals the many missteps of GM and its competitors: a refusal to follow market cues and consumer trends; a lack of follow-through on major initiatives; and a history of hesitance, inaction, and failure to learn from mistakes. In the process, he provides lasting lessons for every executive who confronts the challenges of a changing marketplace and global competition. Yet Taylor resists condemning GM’s leadership from the privileged view of hindsight. Instead, his account enables the reader to see GM’s decline through the eyes of an insider, with the understanding that corporate decision-making at a company as large as General Motors isn’t as simple as it may seem. Taylor’s book serves as a marvelous case study of one of the United States’ premier companies, of which every American quite literally now holds a share. Sixty to Zero: An Inside Look at the Collapse of General ... Sixty to Zero: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry [Alex Taylor III Mike Jackson] ... Sixty to Zero: An Inside Look at the Collapse of General ... The Paperback of the Sixty to Zero: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry ... The collapse of General Motors captured ... Sixty to zero : an inside look at the collapse of general ... Sixty to zero : an inside look at the collapse of general motors-and the detroit auto industry.. ... an inside look at the collapse of general motors-and the ... Sixty to Zero: An Inside Look at the Collapse of General ... ... look at the collapse of General Motors and ... Sixty to Zero: An Inside Look at the Collapse of ... of General Motors and the Detroit auto industry ... Sixty to Zero: An Inside Look at the Collapse of General ... ... Collapse of General Motors--and the Detroit Auto ... Sixty to Zero: An Inside Look at the Collapse of ... of General Motors--and the Detroit Auto Industry. Sixty To Zero An Inside Look At The Collapse Of General ... Sixty To Zero An Inside Look At The Collapse Of General Motors And The Detroit Auto Industry Sixty To Zero An Inside Look At The Collapse Of General Motors And The Sixty to Zero: An Inside Look at the Collapse of General ... Buy Sixty to Zero: An Inside Look at the Collapse of General Motors--and ... An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry ... Sixty To Zero: An Inside Look At The Collapse Of General ... Book Sixty To Zero: An Inside Look At The Collapse Of General Motors--and The Detroit ... of General Motors--and the Detroit Auto Industry by Alex Taylor III pdf ... Sixty to zero : an inside look at the collapse of General ... Sixty to zero : an inside look at the collapse of General Motors--and the Detroit auto industry by Taylor ... uneven legacy of Lee -- GM's inexorable collapse ... SIXTY TO ZERO: An Inside Look at the Collapse of General ... SIXTY TO ZERO: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry ... The collapse of General Motors captured headlines in 2009 ...
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